Networks are taking their video content online to grow their business:
* Drive on-air tune-in, promotions and brand building.
* Grow new revenue streams
* Reach new audiences
* Leverage existing content
* Expand advertising options with full episode distribution
NB – only paste in the juicy ID code of the YouTube URL that appears in the address bar.
So if it looks like this:
http://youtube.com/watch?v=YpQ-R8ueK88&hl=en
then you should only paste YpQ-R8ueK88 in the box above.
Ignore everything before and including the v=
and ignore everything after and including any &
AND MAKE SURE THERE’S NO SPACE AT THE END.
Then click ‘Create Code’ and copy & paste the resulting embed code.
On Tumblr, post as “Text” instead of “Video”, then click the HTML button to paste the code.
Normally the youtube url looks like the one below which gives you low resolution 320×240 videos.
http://youtube.com/watch?v=ABCDE
Simply add &fmt=6 onto the end of url
http://youtube.com/watch?v=ABCDE&fmt=6
Now you should see high resolution videos. If no change is observed, then it means the video has not been converted to the higher resolution yet. View the video in full screen mode to see the difference.
If you add &fmt=18 to the end of url.
http://youtube.com/watch?v=ABCDE&fmt=18
Now it will play the high-resolution 480×360 MP4 high-bandwidth videos with higher quality audio when available, otherwise it will play the regular version. Give it a try.
Great article I found on reelseo
Well, if you haven’t already noticed, it seems that the testing we found out about a few weeks back is the direction that Google has decided to go for the current interface of the Google Universal search results for videos in organic search. It appears that Google has adjusted the interface for video results that are part of universal search and are now promoting only two videos in the first 10 results if the search query is strongly associated with relevant video results.
It seems that this is only the case when Google identifies multiple videos as being relevant to the search query. It is still possible to find searches that return only one video within the top 10 results and I have seen pages that look unchanged. This is probably still a layout that they are testing but with a wider group? The new interface separates the 2 video results which is more in line with other types of OneBox search results like news, images, maps, books, etc…
What Does This Mean For Video SEO and why did Google take this approach? Read our post from a few weeks back where we discuss this format in more detail – New Google Universal Search Video Thumbnail Tests
Marketers will increase their use of online video in 2009, according to a new survey by PermissionTV and reported on eMarketer. It’s about time… 
In the online survey of 400 senior marketing and media executives, 67%, or 2/3rds, identified online video as a primary focus of their 2009 digital marketing campaigns and budgets. More than 50% planning the launch of an online video project by the second quarter.
Brand awareness was cited by 71% of respondents as the foremost value of online video, followed by lead generation (47%), customer retention (44%), and customer conversion (41%).
The survey also found that 33% of respondents expect that their 2009 digital marketing efforts will be the least affected by cuts to budgets, much less so than traditional marketing (24%), trade shows (21%) and guerrilla marketing (14%) efforts.
